Why it Might Be Time to Kiss Some Traditions Good-Bye

Tradition. The word itself is a story. People are drawn to tradition because it’s a story about our past or someone else’s past that we want to be a part of. Tradition is nostalgia. Tradition is a sense of belonging. Tradition is doing something the way it has always been done. Tradition is a way of making a connection; a way of bonding family and friends. For all of the benefits tradition can bring, it can also be blinding. Especially from a business or professional standpoint. Because it’s doing things the way they’ve always been done. Sometimes that’s not the …

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All Great Things Take Time – and the Outcomes are Sometimes Surprising

You’ve probably heard people say something to the effect that “Rome wasn’t built in a day” or that “all great things take time.” There’s a reason they say that – because it’s true. When it comes to our careers, you have to be willing to play the long game. You have to be interested in the journey, not the destination. After all, what is the destination of someone’s career? Retirement? Death? I don’t plan to retire in the traditional sense, so, for me, it will probably be death and, I don’t know about you, but that’s not a destination I’m …

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How Podcasting and Clubhouse Have Made Me Better at My Job

Context: My Podcasting Story Back in 2019, I started a podcast called The Winding Road. I didn’t really have a clear idea of what it would be about or who would listen to it. I mainly wanted to see what all of the podcasting hype was about. Since I learn better by immersing myself in something, I decided to spin it up and see what happened. The First Version Will Always Suck I haven’t listened to my first episodes and may never do that. I already know they won’t be as good as the last one I did, and that’s …

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You’re a Marketer. Why Are You Still Writing Your Resume Like It’s 1959?

Recently, I was helping someone with their resume. They’re a budding, talented marketing copywriter ready to make the jump into a role that will allow them to leverage their talent. Knowing this person and their work, then seeing their resume, I was surprised at the disconnect. His resume was stiff, formal, robotic—nothing like how he usually writes or talks. How did this kind of writing pervade resumes and CVs? How is it that even talented writers are falling into this trap of crappy, impersonal resume writing? It’s also surprising how the ancient myth of keeping your resume to one page …

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