Is Your Commitment Phobia Preventing You From Being a Successful Solopreneur?
“Look at that stack of books by the bed and tell me that you’re the kind of person who can be happy focusing on just one niche?,” said my wife as we were talking about my career when I told her I need to narrow my focus when it comes to marketing. I’ve never been a niche guy with anything. My music taste is eclectic as hell. Take last Friday evening for example. We started listening to 40’s music (one of my favorite genres), then moved to the ’80s, then the band America, then the band ELO. It ended with …