Blog

Is Your Commitment Phobia Preventing You From Being a Successful Solopreneur?

“Look at that stack of books by the bed and tell me that you’re the kind of person who can be happy focusing on just one niche?,” said my wife as we were talking about my career when I told her I need to narrow my focus when it comes to marketing. I’ve never been a niche guy with anything. My music taste is eclectic as hell. Take last Friday evening for example. We started listening to 40’s music (one of my favorite genres), then moved to the ’80s, then the band America, then the band ELO. It ended with …

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Want to Build a Personal Brand? First, Slow Your Roll

Everybody seems to be talking about building their personal brand these days. It’s becoming such an overused term that it’s bordering on cringe-worthy when someone mentions it. Personal brands aren’t new. They’ve been around since humans have. In pre-hypermarketing times, about 20 years ago, it was known as your reputation. The only difference is now we can influence, at scale, others’ perception of our reputation through a nauseating choice of social media platforms and other chest-thumping forms of communication. We live in a time of scale and reach unlike any other. The barriers to getting your message out to hundreds …

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Three Easy Things You Can Do Today to Balance Your Career, Learning, and Life

I say ‘easy,’ because the things I’m proposing are decisions we can make. We can either decide to do them or not. However, I realize that it may be an easy decision, executing may take some effort. But, what I’m proposing is not difficult. It’s really not difficult at all. It just takes focus and planning. For some of us, the COVID pandemic provides ample time to learn and practice getting better at things like writing, creating videos, or anything else you want to work on. For others, the opposite is true now. You now have a second job – …

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Want to Level Up Your Career? Hint: It Won’t Happen by Changing Companies

Summary: I’ve laid out 3-1/2 steps you can take to level up your career and none of them involve changing companies. In fact, changing companies will likely result in a lateral career move. What’s your next career move? Do you have the skills and experience you need to make it happen? Do you even know what you’ll need? The sad truth is that if you are hoping to level up your career and climb the next rung on the ladder by changing companies, that’s highly unlikely. Why? Because it’s risky for the company that would hire you. Interviews are imperfect, …

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Is False Abundance or Scarcity Around Your Knowledge Holding You Back?

Abundance and scarcity are interesting concepts to me and something I’ve been thinking about a lot lately – especially when it comes to sharing knowledge and teaching. Sometimes we’re hesitant to share what we know. We want to keep it to ourselves because we feel like it creates some sort of scarcity. As if we’re the only ones who know it and if we let it out our value instantly decreases. As if we can somehow maintain our status by keeping it to ourselves. Knowledge does not accrue interest by staying in your head. In fact, it loses value. Knowledge …

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The Most Liberating and Brave Thing You Can Say to Your Content’s Critics

The world is a noisy place, and that extends to the professional world. People keep telling you, “you have to create content,” “you should start a blog,” “become active on LinkedIn and share your content there.” Whether you’ve been in an industry and profession for 15 years or 2, it’s still scary to write a blog post and share it out on LinkedIn or Twitter. Creating a short video of your thoughts, perspective, or experience you’d like to share is scary. Imaginary Critics We always hear this imaginary critic in our minds who tells us we’re a fraud. “They” tell …

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5 Things You Can Do Today to Make Time for Your Career Pivot

This past year (2020) has been a doozy. Our worlds have been completely shaken up, our values solidified, and some things we once thought were important no longer are. You may be entering the new year contemplating a career pivot or making the leap toward starting a business. However, unless you have a sizeable amount of cash stashed aside that you don’t mind losing early on, it’s not a good idea to quit your day job and jump into your new endeavor with both feet. That means adding more time and work on top of what you’re already doing. For …

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Do You Want to Make a Meaningful Career Change? Then Ditch Your Resume

Yep. That’s right. If you’re looking to change your career, your resume is worthless. Somehow, we’ve become so attached to the concept of a resume that we think it’s the key that will magically open doors. Get us noticed. The bad news. Resumes aren’t magic keys, and they won’t open doors. They’ll just give you a chance to go through a door that’s already opened, and then it’s only a chance. I’d like to share a story of how I landed my current role (and career change) as a Director of Marketing with a B2B company in Denver, CO without …

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Concerned About Being Too Old to Change Careers? Stop Agonizing Over This and Start Now

How Old is Too Old to Change Careers? This is a question that a lot of people ask. Instead, I would ask myself, “why do I want to change careers?” What is it about what you’re doing now that isn’t satisfying, or isn’t the path you want to be on? Do you feel like your values are misaligned with the industry you’re in? Are you not challenged enough? Not learning enough? Do you think that your current career path wasn’t your decision? Stop Focusing on Outcomes If you’re wondering about your age because you realize it will take time to …

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Want to Make a Career Pivot or Career Change? What’s the Difference?

On the surface, these two things may sound like the same thing, but they’re not. A career change is an entirely different track than you’re currently on. What you’re doing now has little to no relevance to what you would do if you changed careers. A career pivot is taking the core skills and experience you have and making an adjacent move into something different, but where those skills can still be leveraged and remain core. Career Pivot Examples A career pivot, and one that I’ve made, would be going from a sales role into a recruiting role. They’re different …

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